MySpace and Fox Cross-Market Online Video

The first and fifth season of 24 wil become available for download next week on MySpace. Burger King sponsors the effort, which has the first two episodes available for free (along with no-cost content from the Speed and Fuel networks):

“MySpace is the largest video site on the Web with more video uploaded every day than any other site on the Internet,” said Ross Levinsohn, president of Fox Interactive Media in a press release. “Our members are avid fans of these shows and are consuming video at a rapid pace, making MySpace the perfect distribution channel for programmers looking to innovate new models.”

Subsequent episodes will sell for $1.99. The math doesn't add up – 48 bucks for a season when the DVD box set is cheaper, with better quality. Episodes can't be burned to disk, either. Better to follow the porn industry, a historical trendsetter in video and the Internet.

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